Content Brief
in LinkedIn
𝕏 Twitter/X
📸 Instagram
TikTok
Facebook
All Platforms
Content Output
Your social content will appear here. Select your platform, enter a topic, and click Create Content.
What Social Studio Does
Platform-Native Formatting
LinkedIn long-form, Twitter threads, TikTok scripts — each built to the platform's native format and algorithm.
Hook Optimization
Every post starts with a scroll-stopping first line — tested hook formulas that drive clicks, saves, and shares.
Hashtag Strategy
Platform-appropriate hashtag recommendations included with every post for maximum reach and discoverability.
Content Calendar View
Posts are scheduled across your week with timing recommendations for peak engagement per platform.
Ad Campaign Mode
Switch to Ad Campaign for conversion-ready ad variants built on AIDA, PAS, Hook/Story/Offer, Ogilvy, StoryBrand, and Cialdini — with exact platform character limits.
A/B Test Intelligence
Pull winning copy from your Convert A/B experiments straight into new ad variants — build on what already converts.
⚠️ Engagement Non-Negotiables (Manual Playbook)
Not automated — no platform API here can like, follow, or DM
Content generation above handles what Pulse can actually produce. These are platform-behavior tactics that only work when a human does them consistently on the real account — nothing in this tool can execute them, so they're documented here as the checklist to run manually alongside whatever you publish.
The 5-3-1 Rule
For every piece of content you post: like 5 posts from others in your niche, comment thoughtfully on 3, and follow 1 new account that aligns with your goals.
Targeted Follow Suggestions
Follow accounts where your ideal audience hangs out and interact with their followers via comments/Story replies — this increases the odds you get suggested to those same people.
Prioritize Direct Interaction
DMs are a strong algorithmic signal. Reply to Story interactions and comments to build closeness — this compounds into real customer loyalty, not just reach.